TeamSupport
FEBRUARY 7, 2021
Marketing to your chosen demographic is important, particularly for a growing business; choose the right target market and effectively market your product to those individuals, you’re on the path to success. It’s an essential component of the company business plan, but what is a B2B Buyer Persona, and why is it an important component of your company?
Steven Van Belleghem
FEBRUARY 7, 2021
100 small projects. This is one of the biggest pitfalls for organizations: I’ve seen too many of them develop this huge idea and strategy around customer experience. Their vision becomes so big and complex that it’s almost monstrous. Most of the time, however, the result is that the execution fails just as monstrously. What I always tell the organizations that come to me for help, is to make a list of many small improvements that they can solve for their customers.
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