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Present Customer Asset Metrics in Whole Numbers of Customers, Not Retention Rates

Customer Bliss

When I ask executives if they know the volume and value of their new customers and compare it monthly, weekly and annually to the volume and value of lost customers – it’s not top of mind. The numbers aren’t discussed and obsessed about. For example, we brought in 22,000 customers, but we lost 27,000 customers.

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Don’t Let Acquisition Be Your Only Customer Growth Metric

Customer Bliss

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Today’s video is an excerpt from a keynote speech, The 5 Leadership Competencies of Beloved Companies , which I recently presented at Cult the Gathering. . They start with the life of the customer and not with the silos.

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Optimize Your Company’s Business Strategy With Customers In Mind

Customer Bliss

As “customer experience” has become a hot topic and nearly every industry has embraced it as a priority for their business, it is important that it also become united across your organization. Develop your customer experience strategy. And that means building a one-company approach to business strategies.

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The future of learning: Meet the edtech companies leading the way

Intercom, Inc.

To provide amazing experiences for their users, learner-driven businesses need to find the right metrics and continuously seek out customer feedback. Education is not exactly what we would call a tech-driven industry. Enter 2020. What has it been like to navigate this wave? In education, outcomes are everything.

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