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G2’s CMO Amanda Malko on the latest trends in software buying

Intercom, Inc.

JUNE 23, 2022

For example, we have all kinds of categories on agriculture technology and, one of my favorites, amusement park design software. A lot of times, we think about customer marketing or leaning into the voice of the customer as something we do for our existing customer base.

B2B 118
B2B Education Start-ups Agriculture 118
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Putting the taxpayers first: how great customer experience drives us forward

Qualtrics

MARCH 4, 2019

The first and foremost that we work within the agency are our customer agencies. Mostly federal, but some state and local too, that are, for example, US AID, US Department of Agriculture, NASA, Department of Defense. That’s the first customer base. This is part of our blog series, “ Customer Experience Visionaries. ”

Government 40
Government Customer Experience Real Estate Agriculture 40
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