article thumbnail

The Evolution of Customer Relationship Management: A Look at the Last Five Years

SugarCRM

When you think about Customer Relationship Management (CRM), sales and contact management may be the first thing you associate with it. The ability to track individual customer interactions and analyze that data is a game-changer, especially in an age where customers crave a personalized experience.

article thumbnail

How to Leverage Technology in Hybrid and Remote Work

SugarCRM

Now more than ever, modern customer relationship management (CRM) systems must support the ability to stay close to existing customers and help secure new prospects. More importantly, your CRM should remove blind spots, enable rich information on the customer, and reduce blind spots and roadblocks.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Everything You Need to Know About Sales Automation

SugarCRM

Sales automation provides a great way for companies to simplify repetitive, time-consuming tasks like data entry and customer communications. Sales automation is the technology that automates repetitive sales tasks so reps can focus instead on relationship building and closing deals. Reduce costs per sale.

Sales 26
article thumbnail

Unlock the Value of AI with CRM

SugarCRM

Artificial Intelligence (AI) has been a topic of fascination of science fiction fans for many years, and it’s been typified in classic entertainment such as Star Wars, Star Trek, and even the Jetsons. Before the age of AI, many companies viewed CRMs as a technology used to store their data.

CRM 22
article thumbnail

What Is No Touch Information Management — And What Does It Mean for You?

SugarCRM

Put simply: No-Touch Information Management ensures you get all of the customer data you need, without having to spend your time on endless manual updates and entries. To understand what I mean, consider the typical customer relationship management (CRM) software or system. Stay tuned!

article thumbnail

5 Ways to Increase Revenue With CRM Software

SugarCRM

Whether you work in a B2B or B2C industry, modern customers want to be treated like the unique individuals they are. Unfortunately, establishing and maintaining customer relationships presents a challenge that many organizations struggle to overcome. Customer Relationship Management (CRM) technology changes all that.

CRM 55
article thumbnail

How Sugar CRM’s Time-Aware CX Platform is Different

SugarCRM

Traditionally, customer data has been the purview of customer relationship management (CRM) software. The goal of CRM is to act as a system of record, providing a 360° customer view to sales, marketing, and customer service. Now, another profound change has come to transform how we look at CX.

CX 29