CSAT.AI

SEPTEMBER 29, 2022

This information is helpful to acquiring usable customer health scores which will be a blend of data dependent upon the type of product/service you provide. . If you have a B2B company, you’re more likely to have a CSM, or multiple, as the selling, onboarding and managing are more complex. Is it easy for customers to reach you?

Sentiment Analysis 106

Sentiment Analysis B2B B2C Customer Acquisition 106

Zendesk

NOVEMBER 1, 2021

Customer success (CS) teams focus on understanding customers’ goals and helping clients achieve their desired outcomes with a purchased product or service. Meanwhile, customer experience (CX) teams work hard to provide great experiences at every single touchpoint, from discovery to purchase and beyond.

Customer Experience 98

Customer Experience Net Promoter Score Touchpoint CRM 98

SurveySensum

NOVEMBER 23, 2023

The resulting digital customer experience is faster, more personalized, customizable, and inherently more appealing to end-users. For many B2B and e-commerce businesses, digital CX is the norm, with offline interactions being either very rare or completely nonexistent. Why Is Digitization Important?

Customer Experience 52

Customer Experience E-commerce CX AI 52

Shep Hyken

OCTOBER 24, 2022

My Comment: This article is actually an interview with PwC Customer Transformation Leader George Korizis. While the title focuses on retailers balancing digital and human-to-human experiences, there is a lot that any company (B2C or B2B) can take away from the lessons shared.

Customer Service 47

Customer Service Retail B2C Manufacturing 47

SugarCRM

MAY 11, 2023

The adoption of new channels and technologies, such as consumerization of B2B, reduction in layers of distribution, the Internet of Things (IoT), Analytics, and AI, are disrupting traditional business models and creating new opportunities for growth. Top 8 Ways Manufacturers are Using CRM to Revolutionize Their Industry 1.

Manufacturing 26

Manufacturing CRM Construction Invoicing 26

Customer Bliss

OCTOBER 11, 2018

In this interview, Jay also shares examples from 3 companies (B2C and B2B) who’ve successfully operationalized talk triggers that keep their businesses booming and customers talking. The employment of these triggers means these companies don’t have to rely on paid advertising to grow and reach new customers.

B2C 42

B2C Social Media Customer Acquisition CX 42

Zendesk

NOVEMBER 23, 2021

Not every KPI formula is essential for every business—a funeral service company, for instance, probably shouldn’t measure success by customer retention, as they’re not really in the business of repeat service. Customer lifetime value (CLV). Customer lifetime value (CLV) is a delicate balance against customer acquisition cost.

Sales 52

Sales CRM Customer Acquisition B2C 52