blog best-practices-for-b2b-and-enterprise-sales-reps 
Zendesk
APRIL 18, 2022
It’s no different for sales and marketing teams when sourcing leads. While you’re not sharing your work with a professor these days, your sales reps need to know where and how leads had first contact with your company. Blog articles. Whether you’re B2C, B2B, startup or enterprise, you need leads.
Intercom, Inc.
JUNE 21, 2018
Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. Then, the sales team went to work. When making a sales hire, Max pays attention to the way candidates approach getting the job.
Intercom, Inc.
MAY 24, 2018
When used correctly, data can powerfully enrich sales and marketing efforts and help any business fuel growth. In practice, that means an experimentation model is applied to all marketing activity, from content and demand generation all the way down to brand. What follows is a lightly edited transcript of the conversation.
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