CEM CX NPS Touchpoint 
Experience Investigators
APRIL 23, 2024
CX leaders know customer experience (CX) is not just about transactional exchanges; it’s about building lasting relationships. But today’s C-Suite is still questioning the value of customer experience and asking if investing in CX is worth it. Understanding Customer Experience Management (CEM) Let’s start at the beginning.
PeopleMetrics
MARCH 26, 2018
Whether you're a seasoned CX professional or you've never heard of CX, chances are you at least have some basic notion of the areas, or touchpoints, where customers interact with your organization. Your website, call center or storefront are all examples of possible customer touchpoints. Touchpoints vary.
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PeopleMetrics
JUNE 29, 2020
After publishing that blog post, I received a number of questions from clients and the CX community about what specific things should be done to welcome back customers and guests during the reopening process. These recommendations are assuming a post-transactional survey with people-based touchpoints (e.g., Yes, before NPS.
PeopleMetrics
JUNE 17, 2020
NPS is often used in this survey, which helps pinpoint the strength of the customer–company relationship. After you know where you stand based on the results of the relationship survey, you can then start to put together the building blocks of the core of your VoC program by selecting one touchpoint to focus on with a transactional survey.
Lumoa
JULY 21, 2022
Finally, we’ll share general steps to improve CX within your organization and discuss what the future holds for the telco customer journey in Europe. Before delving any deeper, let’s take a moment to define telecom customer experience management (CEM or CXM) and how brands in this industry have historically performed.
SurveySensum
MARCH 20, 2024
If this is not enough to convince you then get this – customer-centric brands report profits that are 60% higher than those that fail to focus on CX. Just pick your survey types, be it NPS, CES , onboarding, CSI, or SSI, customize it in your brand colors, and you can launch a survey in just 3 minutes.
PeopleMetrics
NOVEMBER 22, 2019
At the onset of the program, communicate what VoC is, why it’s important, how it will drive business results, and what touchpoints you will focus on. This way, every employee knows the company’s NPS , the number of problems experienced by customers, and the speed at which teams were able to solve them. Sean holds a Ph.D.
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