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How Sports Results Affect Our Decision Making

Beyond Philosophy

Edmans and his team looked at over 2,600 sporting games, from football to Cricket to other sports matches and their influence on the stock market returns in 39 different countries. The post How Sports Results Affect Our Decision Making appeared first on Beyond Philosophy | Customer Experience Consultancy | CEM Consultants.

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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators

Let’s explore customer experience management (CEM), its pivotal role in shaping customer lifetime value , and strategies for measuring the return on investment of CX initiatives. Understanding Customer Experience Management (CEM) Let’s start at the beginning. CEM is no different, but tracking metrics alone is not a strategy.

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What Can We Learn from Restaurants and Casinos?

Beyond Philosophy

Every detail, from how the prices are listed in the menu to how bright the light is in the Sports Book, has been considered to give the proper psychological cues to the Customers. For more Customer Experience concepts, register for our Advanced Customer Experience Management (CEM) Certification Course beginning on April 20th. .

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Are you Prejudiced?

Beyond Philosophy

You can be prejudiced about your sports team, thinking that all teams are worse than yours. appeared first on Beyond Philosophy | Customer Experience Consultancy | CEM Consultants. Unfortunately prejudice is natural within people. I support a soccer team called Luton Town FC. We are prejudiced against our local rivals, Watford FC.

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3 Steps to Becoming #1 on Trip Advisor

Beyond Philosophy

From a sporting context, an organization can decide they are going to take part or try to win. Follow Colin Shaw on Twitter @ColinShaw_CX The post 3 Steps to Becoming #1 on Trip Advisor appeared first on Beyond Philosophy | Customer Experience Consultancy | CEM Consultants. Downie compared the team’s efforts to his Rugby days.

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3 Ways to Use Mobile To Your Advantage

Beyond Philosophy

DICK’S Sporting Goods use technology to their advantage. the sporting goods retailer gives all their in-store employees a mobile device they use to help Customers order online or take them to an interactive kiosk to find a product and order it. According to an article on Inc.,

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Is ‘Being Human’ With Customers A New Concept? And, Does It Create Emotional, Experiential, Social and Financial Value?

Beyond Philosophy

As they stated, right up front (Chapter 1, page 4): “What we call a humanistic company is run in such a way that its stakeholders—customers, employees, suppliers, business partners, society, and many investors—develop an emotional connection with it, an affectionate regard not unlike the way many people feel about their favorite sports teams.