ClearAction

AUGUST 22, 2020

You can make a vital impact even when customers are experiencing difficulties and use of technologies must be scaled back. Proven winners both during and after a down cycle are those that embrace a slowdown as an opportunity to strengthen innovation and business processes. Voice-of-Customer Almost-Free. Customer Engagement.

Customer Experience 77

Customer Experience Non-Profits Gambling Innovation 77

ClearAction

MAY 29, 2016

Historically, customer experience management may have been thought of as the Service organization’s domain: dealing with post-purchase questions, returns, and misunderstandings. Software-as-a-service (SaaS) and other subscription business models were instrumental in Marketing taking on a greater role for customer retention.

Customer Experience 67

Customer Experience Social Media Customer Experience Management Voice of the Customer 67

Intercom, Inc.

SEPTEMBER 20, 2018

A successful sales and marketing partnership is based on a mutual understanding that we’re all manufacturing the same thing — revenue for the business. We’re all manufacturing the same thing on behalf our employer, which is revenue for the business. None of this is where marketing innovation lies, in my experience.

Sales 99

Sales Start-ups Manufacturing Government 99