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Mastering Sales ROI in Manufacturing: Navigating Through a Sea of Data with Strategic Analytics and Reporting

SugarCRM

Data analytics is essential for manufacturing enterprises because it can help improve processes, secure a better market position, and cultivate better relationships with existing customers and prospects. Below are some of the main types of data analytics. Only in this way can organizations leverage said data for decision-making.

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The Future of Marketing: Automation and Predictive Analytics

SugarCRM

By combining techniques from data mining, statistics and machine learning, marketing automation platforms—such as our very own Sugar Market—allow organizations to parse and find meaning in large amounts of customer data. Predictive marketing takes customer understanding to the next level.