Zendesk

SEPTEMBER 23, 2021

Customer acquisition cost (CAC) was on the rise for many companies prior to COVID-19. But since the onset of COVID-19, brands have actually been acquiring new customers more cost-effectively. McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses.

Customer Acquisition 97

Customer Acquisition CRM Sales Social Media 97

Win the Customer

SEPTEMBER 8, 2023

When customers have a memorable and satisfying experience with your brand, they’re more likely to become loyal advocates, helping your startup gain traction and grow. Reducing Customer Churn Startups can’t afford to lose customers. Actively seek feedback through surveys, reviews, and social media channels.

CX 59

CX Social Media Touchpoint Customer Acquisition 59

Intercom, Inc.

JUNE 14, 2022

Customer relationship management (CRM) is a strategy and methodology that revolves around using data and feedback to build authentic, meaningful relationships with prospects and customers, keeping them connected and loyal to your company. This process is called customer relationship marketing.

Customer Relationship Management 118

Customer Relationship Management Customer Relationship CRM Social Media 118

Qualtrics

OCTOBER 28, 2020

Use this simple plan to turn your siloed customer data and insights into valuable actions that help grow your business and brand equity. We all need to listen to our customers. Marketing, IT and Customer Experience (CX) teams may already do this by collecting customer data from social media , surveys , website and sales transactions.

Social Media 34

Social Media Sentiment Analysis Close the Loop Engineering 34