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Social listening: What it is and why it matters

Qualtrics

One of the best ways to understand what people are really saying about you in their environment, social listening should be an integral part of your brand strategy. In order to harness the power of this data, it’s important that first, you listen. Which, naturally, is what social listening is all about.

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3 Effective Strategies on How to Avoid Bad Reviews Online

SurveySensum

You see, around 54% of people like you check out a brand or product on social media. But, how to avoid bad reviews and leverage social media as a robust customer feedback tool to create a great online presence for your brand? But have you ever thought about why negative reviews happen on social media?

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Quantum CX: Exploring the Fascinating Connection Between Quantum Physics and Customer Experience

ECXO

In the context of customer experience, ‘tunneling’ could represent the ability of a business to reach customers in unexpected ways or overcome potential barriers to customer satisfaction. This is evident in the power of online reviews, social media shares, and word-of-mouth recommendations.

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What is social selling? Definition, index, and examples

Zendesk

Social selling has impacted the market ever since we started trading products. Market analysis indicates that consumers influenced by social media are four times more likely to spend more on purchases. Below, we’ll discuss what social selling is, why it’s important, and best practices on mainstream social media sites.

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

Every interaction with your business has the power to build or damage the relationship with your customer – and can directly impact your revenue. 78% of customers have backed out of a purchase due to a poor customer experience (CX). The pressure is rising for businesses to step up their CX game.

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5 Ways to leverage eCommerce Contact Center Software to improve CX

Hodusoft

An estimated 66% of customers actively use three or more channels to reach out to a business. It can be email, different social media platforms, live chat, etc. Modern customers expect to be served equally across all channels. An omnichannel contact center software can help businesses to meet this expectation.

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Top 14 Ways to Build an Effective Customer Experience Strategy

Aquire

Ask yourself: how can your customer experience strategy help you achieve your long-term goals? What gaps exist between customer expectation and actual experiences? Where do we stand now in terms of customer experience? Start from there and ask: what do we need to make sure customers go through this stage seamlessly?