ClearAction

AUGUST 16, 2016

There’s really no way to separate customers, as our ultimate funders, from any other business strategy. This acknowledgement may shine a new light on what we really should be doing in customer experience management (CXM). Using a tractor as a metaphor, she described the requirements for best-in-class CXM.

CXM 67

CXM Customer Experience VOC Sports 67

ClearAction

MAY 31, 2015

Since customers are the source of everyone’s budgets, paychecks, and meaningful work, customer experience is the magic potion that provides common ground, shared vision, and a unifying force. Find ways to share customers’ experiences with everyone. Send relevant customer feedback to each department in your company regularly.

Customer Experience Management 100

Customer Experience Management CXM Customer Experience Scorecard 100

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Let’s look at a sports analogy for enlightenment. So, what does it mean?

VOC 62

VOC B2B Close the Loop Non-Profits 62