Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World
Experience Investigators
APRIL 23, 2024
Some organizations find that focusing on retaining customers in volatile times can provide more revenue than sales. And it’s often shared that a 5% increase in customer retention can lead to exponential gains in profitability. These investments are long-term strategies for returns for both customers and employees alike.
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