Navigating the Path to Affinity: Cultivating Client-Centricity in Professional Services
ECXO
AUGUST 9, 2023
This article was originally posted at [link]. But, here’s the question: if your competitors could do the same job, and have similar knowledge, expertise, capabilities and pricing, how do you stand out? In other words, how do you escape a parity trap? The differentiators many teams rely on aren’t differentiators at all.
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