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How to Anticipate and Address the Unintended Consequences of CX Transformation

Execs In The Know

And if customer experience (CX) transformation is your odyssey, it would serve you well to remember that the journey, if not carefully navigated, can be fraught with tunnel-visioned Cyclops, time-eating Lotus Eaters, and the seductive Siren calls of newly hyped technologies. Today, staying “current” and on course can feel overwhelming.

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Customer Response Summit (CRS) Austin Recap and Event Highlights

Execs In The Know

Our Leaders Learning from Leaders mantra came to life as we tackled topics that provided ideas for navigating CX transformation success, thinking and planning differently in today’s business environment, adoption of innovation across the organization, and so much more.

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Digital Transformation and its impact on Customer Experience

SurveySensum

Due to the COVID outbreak, digital transformation that was forecasted to happen in the next 5 years took place in just one, says Freshworks. . Which is why Digital CX Transformation is required. Customers prefer to interact digitally across social media channels, chats, or apps than on calls.

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How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators

Here are some strategies to gain leadership buy-in for customer experience, the importance of measuring CX performance, and how to effectively communicate the business case for CX transformation. Executives want to see a clear link between CX initiatives and financial goals. They need to hear about progress.

CX 94
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The road to customer centricity – where to begin?

ECXO

This can include personas, surveys, behavioural data from your website and apps, transactional data, loyalty programme information, social media, and customer service interactions. Leading by example – Ericsson and DHL These steps above are crucial to make a success of your CX transformation. Take Ericsson, for example.

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How Has CX Evolved and How Should it Impact Your Company’s Growth and Leadership?

Customer Bliss

Social media has ushered in urgency. The advent of social media has expedited the need to implement better customer experience and service for many organizations. Customers now have a megaphone in their hand and can easily leave negative reviews or comments on social media.

CX 48
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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

CX transformation is no longer a nice-to-have, it's a necessity” – concludes Forrester , one of the most influential research and advisory firms in the world. Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX

CX 141