Product adoption: how to get customers to embrace your product
Intercom, Inc.
MAY 6, 2019
Do you recall the first time you participated in a group message in WhatsApp and you suddenly realized this was nigh-on impossible to achieve in your phone’s native SMS app? For instance, there is a common example of an “aha” moment that most people can identify with. But what’s right for the majority isn’t right for everyone.
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