Remove B2C Remove CRM Remove Customer Loyalty Remove Social Media
article thumbnail

The ultimate sales glossary: 100 sales terms to know

Zendesk

Many B2B companies sell to individual customers, too, but they often have separate departments for both, as B2B sales are more complex with a longer sales process. Business to customer (B2C). Business-to-customer (B2C) refers to sales that happen between businesses and individual consumers. Social selling.

Sales 98
article thumbnail

How to craft a foolproof go-to-market strategy (+ examples)

Zendesk

For example, let’s examine the Customer category for an office supply store that conducts B2B and B2C sales. Who: B2C customers who previously worked in an office and are now being asked to return after two years of working from home. When: Customers can preorder the bundle starting two months before its release.

B2C 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

After-sales service: 10 strategies to keep customers engaged

Zendesk

Giving customers attention after a completed sale lets them know you truly value them—not just their wallet. High-quality after-sales activities may include promptly answering customer questions, providing set-up or onboarding support, maintaining contact through customer loyalty programs, or even writing personalized thank you notes.

Sales 98
article thumbnail

8 Powerful Customer Experience Bloggers You Need to Watch in 2018

Fonolo

It’s happening: We’re collectively witnessing a “Frankenstein moment” on social media, and within the Internet in general. Bliss is a fitting last name for the Founder and CEO of CustomerBliss , which focuses on improving the lives of customers in any industry.

article thumbnail

Customer win-back campaigns: How to build one + 10 templates

Zendesk

For the latter, you need a system to recapture those customers. Customer win-back campaigns help businesses regrow customer loyalty through strategic, personalized messages. Here are a few ways you can identify inactive customers: Regularly monitor customer engagement metrics.

article thumbnail

What is B2B sales? Business to business meaning and strategy

Zendesk

In fact, B2B sales are projected to bring in approximately three times the revenue of B2C sales by 2023. When looking to the future, therefore, it’s important for companies to understand what B2B sales are, what the best B2B strategies are, and how the B2B sales process and cycle differ from B2C sales. Types of B2B sales.

B2B 98
article thumbnail

Customer Experience Challenges According to 15 CX Experts

Lumoa

Find someone to champion customer experience at the c-suite and give them influence and resources to actually get things done”. Bell, Customer Loyalty Keynote Speaker, Trainer, Author. It’s about bringing all groups within an organization together with a focus on making each experience more effortless for customers.

CX 64