Remove CEM Remove Customer Experience Management Remove Customer Feedback Remove Voice of the Customer
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How the Customer Feedback Management Process Works

PeopleMetrics

Collecting customer feedback is one thing. Measuring and managing that customer feedback is quite another! And if you want to be customer-centric, you need to make sure you're doing all three. Read our CEO's book Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold" [link].

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CEMs vs. CRMs (And Why You Need Both)

PeopleMetrics

Customer Experience Management (CEM) and Customer Relationship Management (CRM) are the same, right?”. CRMs tell you what is happening (prospect & customer contact information, what they bought, when they bought it, how much was spent, size of their company, etc.); System Harmony.

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3 Reasons Why Customer Experience Management is So Powerful

PeopleMetrics

Customer experience management solutions are powerful tools for any business. Customer experience management solutions help focus your energy. In some cases, companies are tracking customer experience metrics and collecting feedback, but they’re unsure what to do with that data.

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How to Optimize Your Survey with SMS & Video Feedback

PeopleMetrics

With texting & video chat being more popular than ever, it’s imperative that your customer feedback program keeps up to date on the way your customers want to speak with you. Read our CEO's book Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold" [link]. In this PeopleMetrics LIVE! YouTube: [link].

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Lesson #2: CX Measurement Is Hot, But It's Not What You Think It Is

PeopleMetrics

As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). A consulting firm mentioned in the introduction, Forrester , coined a third term: customer feedback management (CFM).

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5 Strategies for CX Excellence

PeopleMetrics

After writing my book, Listen or Die , which outlined 40 lessons that turns customer feedback into gold, I often got the question: "what are the small handful of strategies that provide the biggest impact or provide the most insight on driving CX excellence?". Customer feedback should NOT be anonymous. Here they are!

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3 Ways to Align Customer Experience & Market Research

PeopleMetrics

Read our CEO's book Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold" [link]. Contact PeopleMetrics: [link]. ? ? ?. FOLLOW US ON SOCIAL! YouTube: [link]. LinkedIn: [link]. Twitter: [link]. Instagram: [link]. Facebook: [link]. ? ? ?.