Beyond Philosophy

SEPTEMBER 6, 2016

It’s extremely important for targeting the best customers that their array of value requirements are well understood and that the resources devoted to getting these customers be well-applied. Companies can achieve a higher, more attractive cost/benefit ratio for customer acquisition and advocacy efforts.

Non-Profits 74

Non-Profits Customer Acquisition Social Media Sales 74

Totango

OCTOBER 2, 2020

The key to retaining your customers during market uncertainty is converting the breadth of the customer journey into actionable, measurable goals and KPIs. Maintaining strong customer relationships is the key to the long term success of both your customers and your organization.

Customer Retention 118

Customer Retention Non-Profits Customer Acquisition Customer Relationship 118

Zendesk

MAY 19, 2022

Compared to B2B sales, B2C sales are usually more spontaneous and generate a lower profit per sale. A lead is any potential customer who expresses interest in your company’s products or services. Leads can be inbound (the customer reaches out to you) or outbound (you reach out to them). Customer acquisition cost (CAC).

Sales 98

Sales Non-Profits B2C CRM 98

SurveySensum

SEPTEMBER 21, 2023

Company A, decided to run a substantial marketing campaign, investing hundreds of dollars in hopes of acquiring new customers. Unfortunately, the campaign only yielded two customers, generating a total of $50 in business. In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs.

Customer Retention 52

Customer Retention Non-Profits Social Media Gaming 52

Hodusoft

OCTOBER 19, 2023

Soft skills such as responsiveness, communication, tone, and problem-solving can lead to more efficient issue resolution and enriched customer experience. As per a report , companies with a highly engaged workforce are 21% more profitable and 17% more productive as compared to those with disengaged staff.

Contact Center 52

Contact Center Predictive Analytics Non-Profits Customer Satisfaction 52

Customer Bliss

AUGUST 8, 2017

With a track record in transformational leadership, Stephen has built a reputation for leading and implementing successful customer focused, innovative and profitable initiatives. During his career, he has also held a number of non-executive roles with professional bodies and the financial services regulator. More About Stephen.

Non-Profits 55

Non-Profits Innovation Customer Acquisition Technology 55

SugarCRM

APRIL 12, 2021

Customer churn is costly both in terms of money and time. Directly related to the customer experience, churn is costly in both money and time for organizations. Customer acquisition costs more than customer retention. Customer acquisition costs more than customer retention.

Non-Profits 26

Non-Profits Artificial Intelligence CRM Predictive Analytics 26

Intercom

FEBRUARY 3, 2022

And further along the line, customer support started being treated as a cost center – a necessary, but non-profitable part of a business. Today, more and more businesses are realizing the true bottom-line impact of creating great customer experiences. So the question is, what kind of experience do you want to set?

Real Estate 111

Real Estate CX Social Media Start-ups 111

Customer Bliss

SEPTEMBER 14, 2017

I’m up to Episode 68 on my customer experience podcast , and while I’ve shared lessons from my guests in the past , I haven’t done it recently. Growing Your Customer Base. All these concepts needed to be tested to understand the good/bad of customer experience. Where are you not as good?

Non-Profits 61

Non-Profits Start-ups Customer Acquisition Government 61

SixteenVentures

DECEMBER 31, 2019

Everyone is in Customer Success. Customer Success Beyond Usage Data. Customer Success At Your Expense Hurts Everyone. The Role of Customer Success in… Customer Development. Customer Acquisition. Customer and User Onboarding. also known as Customer-driven Growth). Technical Support.

Start-ups 136

Start-ups Sales NPS Non-Profits 136