Beyond Philosophy

MAY 23, 2024

Listen to the podcast: Quality assurance is always essential in Customer Experience Management. The siloed implementations of AI and the disparate data gathered from them currently cannot provide this type of predictive analytics. Today’s newsletter explores how AI can realistically help in this area.

AI 78

AI Predictive Analytics Retail Education 78

ClearAction

MAY 29, 2016

Anytime these customer touches are hassle-free or tailored to the customer, marketers judge their work to be a good customer experience. Customer success managers, predictive analytics , content marketing, and digital marketing can educate customers in the right ways at the right times, from their viewpoint.

Customer Experience 97

Customer Experience Social Media Customer Experience Management Predictive Analytics 97

ClearAction

OCTOBER 16, 2019

Outside-in context should be natural for marketers, with access to market research, customer intelligence and predictive analytics. Outside-in refers to the importance of customers’ inputs as a guiding light for an organization’s inner workings. 1st Key to Retention-Rich Marketing: Context.

Customer Experience 59

Customer Experience Net Promoter Score Predictive Analytics Customer Acquisition 59

ClearAction

MAY 29, 2016

Marketing, sales, and service are typically most in-touch and in-tune with customers, compared to the other business functional areas. Historically, customer experience management may have been thought of as the Service organization’s domain: dealing with post-purchase questions, returns, and misunderstandings.

Customer Experience 67

Customer Experience Social Media Customer Experience Management Voice of the Customer 67

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. How do you take action on customer experience? Listen to your customers. Why are your customers turning away from you? Why is the retention of your customers so high/low?

Net Promoter Score 178

Net Promoter Score Customer Experience B2C Social Media 178

ClearAction

JULY 23, 2023

In addition to the groups listed above: Marketing managers are creating content and campaigns to educate and nurture prospective and existing customers. They may have created customer segments and personas. Quality and continual improvement managers are striving to prevent problems and increase efficiencies for customers.

Government 62

Government B2B CXM Customer Experience 62

SurveySensum

JANUARY 26, 2022

This has been pretty much the core reason for companies to drift more towards adopting an omnichannel experience for customers. Omnichannel is the new norm for businesses, and customer experience managers are starting to confirm that omnichannel offerings have become a major priority for them. .

Customer Experience 59

Customer Experience Contact Center Machine Learning Omnichannel 59