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Elevating Tradition: Innovating Customer Experience in Established Businesses

Win the Customer

In this blog post, we’ll explore strategies that traditional businesses can adopt to innovate in customer experience. Embracing Technology: A Gateway to Innovation 1. McKinsey highlights that this approach has been a game-changer for numerous established businesses looking to innovate in customer-centricity.

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10 brands that have built awesome experiences in the metaverse

Steven Van Belleghem

In the first half of 2021, customers could visit Nike’s flagship store ‘House of Innovation’ in New York and engage in interactive and fun activities in a virtual recreation of Smith Rock State Park in Oregon through their mobile phones and other virtual and augmenting tools. What are your favorite metaverse marketing and CX projects?

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Stopping For Customers

Chip Bell

I was driving from Portland to Corvallis, Oregon, to deliver a keynote. It was early morning with light snow. In the distance, I could see that all four lanes of traffic had stopped. I assumed it was a car wreck. I was pleasantly surprised. A mother doe and her two fawns were slowly crossing the freeway.