Futurelab

MAY 15, 2024

Customer innovation geeks (me included) like to tell “rags to riches” stories about how companies reinvented themselves based on a brilliant insight or a truly creative approach. A client of ours, a testing device manufacturer, had a service contract that promised replacement of broken equipment within the next 3 business days.

VOC 157

VOC Manufacturing Voice of the Customer Innovation 157

SurveySensum

SEPTEMBER 19, 2022

What is the voice of the customer (VOC)? What is Voice of Customer (VOC)? Voice of the Customer (VOC) is made up of two things — experiences and expectations. VOC is a term that is used to describe the experience and expectations that customers have from a business. How does the voice of customer help businesses?

VOC 52

VOC Social Media Voice of the Customer Sentiment Analysis 52

Beyond Philosophy

JANUARY 12, 2022

However, to be proactive, you need to add a new voice into the mix with the “Voice of the Customer (VoC).” Goebel recently wrote a great article, “ It’s Time for the VoC to Get a Little Brother: The Voice of the Product,” that introduced me to the idea of the ‘Voice of the Product’. Goebel doesn’t see the VoP replacing the VoC.

VOC 78

VOC Contact Center Start-ups Technology 78

C3Centricity

JUNE 2, 2021

A major computer manufacturer used to price their line of PCs 10% higher than the competition due to their brand, perceived status and support. Pricing is dependent on selling to the MRO (maintenance repair and operations) channel or OEM (original equipment manufacturer). Find innovative ways of pricing.

Manufacturing 78

Manufacturing B2B B2C Start-ups 78

PeopleMetrics

APRIL 4, 2017

In this and other fields such as manufacturing and electronics, this is done through Failure Analysis – a formal process for determining the causes of failure, to prevent it from happening in the future. A proven framework for transforming failure into increased innovation, greater employee engagement, and accelerated growth.

Gaming 94

Gaming Voice of the Customer Innovation Customer-Centric Organization 94

ClearAction

OCTOBER 1, 2018

This conclusion is reinforced by Temkin Groups’ annual Voice of the Customer (VoC) Maturity study. Year after year in this study, the vast majority of companies are still in the Collector and Analyzer stages of VoC maturity. Flowing CXM starts with VoC as the shaper of corporate strategy and culture.

CXM 63

CXM VOC Customer Experience Artificial Intelligence 63

SurveySensum

OCTOBER 4, 2023

This tool helps automotive businesses, such as car manufacturers, dealerships, and service centers, gather valuable customer insights to improve products and services, enhance automotive customer experience, and drive business growth. They help you listen to your customers, improve your services, and drive your automotive business forward.

Customer Feedback 52

Customer Feedback Sentiment Analysis Text Analytics CRM 52