SurveySensum

NOVEMBER 23, 2023

This evolution also encompasses the development of digital customer experience strategies, leveraging new tools and processes to create more tailored and appealing interactions for both customers and businesses. As stellar customer experience is something consumers expect from businesses, investing in it will improve customer loyalty.

Customer Experience 52

Customer Experience E-commerce CX AI 52

Qualtrics

APRIL 22, 2019

D&B’s VP of Customer Insights, Rachel Richter, spoke at the X4 Summit in Salt Lake City, and explained how the company was making data more usable for its sales teams. D&B’s insights team set out to do 3 things to support customer acquisition and retention: Create a customer feedback lifecycle.

Sales 34

Sales Customer Experience Predictive Analytics Customer Acquisition 34

Intercom, Inc.

OCTOBER 29, 2019

At Intercom, we have benefitted from customer segmentation in these ways: Describing customers in a common way across go-to-market, product, and engineering. For example, our Sales team is now able to give segmented customer feedback to our product leaders to influence our roadmap.

B2C 184

B2C Finance Engineering Sales 184

Zendesk

NOVEMBER 1, 2021

CX is evaluated using customer satisfaction score (CSAT), Net Promoter Score® (NPS), customer acquisition rate, and conversion rate. CS is measured by customer lifetime value, customer retention rate, customer churn rate, Customer Effort Score, and repeat purchase rate. Expansion stage.

Customer Experience 98

Customer Experience Net Promoter Score Touchpoint CRM 98

SugarCRM

NOVEMBER 23, 2021

Given the landscape of far-sighted customers and fierce competition, making the sale can be quite challenging. That is why most B2B marketers mainly focus on customer acquisition to the detriment of retention. Build a Cross-Functional Customer Advocacy Team. Remind Customers Why They Chose You.

Customer Retention 26

Customer Retention Artificial Intelligence CRM Customer Acquisition 26

Qualtrics

JANUARY 16, 2020

Providing a customer experience from a SaaS business could be understanding how downtime with your product affects revenue and productivity of the person seeking support. In a SaaS or B2B world, your company should all be wizards at using your products or services. Empathy is key to customer experience. Customer feedback is key.

Customer Experience 43

Customer Experience Retail Start-ups Customer Acquisition 43