Totango

OCTOBER 2, 2020

The unpredictability of an economic downturn, such as the continuing COVID-19 pandemic, can introduce uncertainty into the relationship between you and your customer. Sudden and unexpected external forces beyond the control of either of you can also lead to unanticipated customer behavior. Target Audiences with Accuracy.

Customer Retention 118

Customer Retention Non-Profits Customer Acquisition Customer Relationship 118

Totango

JUNE 15, 2022

What do you do if your job responsibilities include managing every revenue-generating function in your organization and driving predictable growth – and then the world is suddenly thrust into an unpredictable and unstable economic downturn? And Totango’s composable customer success platform provides all of this and much more.

Touchpoint 95

Touchpoint Start-ups NPS CRM 95

Totango

JUNE 28, 2022

The primary mission of a Chief Marketing Officer (CMO) is to foster growth, attract new leads, and increase sales by effectively communicating the value the company’s products and services can provide. During an economic downturn, your greatest investment should be in your current customer base.

Customer Satisfaction 73

Customer Satisfaction NPS Start-ups Customer Retention 73

Totango

AUGUST 2, 2022

The role of a Customer Success Manager (CSM) is always important but it is especially critical during an economic downturn. As a CSM, you know your customers better than anyone. Monitoring and Optimizing Customer Health. Customer health is a critical component of your overall customer success program.

Customer Satisfaction 78

Customer Satisfaction Start-ups Customer Relationship 78

Lightico

APRIL 17, 2023

As an executive of an auto finance company, you are no stranger to the challenges faced by financial institutions in the wake of economic downturns. However, not all customers are looking to avoid their loan obligations. The increasing number of borrower defaults and delinquencies is a cause for concern.

Finance 52

Finance Net Promoter Score Legal Compliance 52

Totango

JULY 21, 2020

A crisis is a time for Customer Success teams. In situations such as the current COVID-19 pandemic, your CS team can take action to prevent customer churn during the pandemic while also helping to build a sustainable future for both parties once the danger passes. Evaluate Your Customers’ Exposure. Revisit Customer Goals.

VOC 64

VOC Customer Retention Voice of the Customer 64

Totango

JUNE 9, 2020

The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.

Start-ups 62

Start-ups Construction Finance Customer Retention 62