article thumbnail

7 Survey mistakes that you must avoid

SurveySensum

Double-barreled questions. Putting two separate ideas in the same question, like a double-barreled weapon, is a bad idea if you are looking for honest answers. is a double-barreled question. There are many places where you can go wrong in constructing and delivering a customer survey.

article thumbnail

Are You Begging for a Thank You with Your Email Survey?

InteractionMetrics

Fact Surveys also work hard to remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. For example, when we’re running Customer Surveys and using gifts to boost completion rates, we allow customers to remain anonymous while still getting their gift!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Are You Begging for a Thank You with Your Email Survey?

InteractionMetrics

Fact Surveys also work hard to remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. For example, when we’re running Customer Surveys and using gifts to boost completion rates, we allow customers to remain anonymous while still getting their gift!

article thumbnail

Here Are the 5 Standards of Excellent Customer Listening

InteractionMetrics

Remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. How to be more objective with your Customer Listening could fill an entire book, but here are three best practices to get you started: Use an accurate sample. Eliminate bias. Test for replicability.

article thumbnail

From a Data Die-Hard: How to Write Good Survey Questions

InteractionMetrics

Scour your survey to ensure that it doesn’t include any leading constructs. Nix double-barreled questions. These questions ask about two separate issues in one question. A survey is a flop if it assumes your customers already feel a certain way about your company or products.

article thumbnail

Employee Satisfaction Surveys: Best practices and sample questions

Qualtrics

Writing Survey Questions. When writing a survey question , there are a few guiding goals to keep in mind. Ensure clarity by only mentioning a single subject or construct — failure to do this can result in “double-barreledquestions. For that respondent, it’s unclear how to respond to the question.