Zendesk

SEPTEMBER 23, 2021

Customer acquisition cost (CAC) was on the rise for many companies prior to COVID-19. But since the onset of COVID-19, brands have actually been acquiring new customers more cost-effectively. McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses.

Customer Acquisition 97

Customer Acquisition CRM Sales Social Media 97

Zendesk

MAY 19, 2022

Customer acquisition cost (CAC). Customer acquisition cost (CAC) refers to the amount of money spent on the process of acquiring a customer. CAC includes marketing expenses, sales rep pay and commission, and work hours dedicated to wooing that customer. Customer relationship management (CRM) systems.

Sales 98

Sales Non-Profits B2C CRM 98

Comm100

OCTOBER 8, 2016

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

Customer Retention 60

Customer Retention Customer Loyalty Social Media Education 60

SurveySensum

JULY 13, 2023

At this stage, it’s all about fostering a genuine connection with your customer. By prioritizing their needs and delivering exceptional experiences, you strengthen the bond and create a foundation for long-term customer relationships. Get instant detractor alerts on your CRM so you can close the loop in time.

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

JULY 13, 2023

At this stage, it’s all about fostering a genuine connection with your customer. By prioritizing their needs and delivering exceptional experiences, you strengthen the bond and create a foundation for long-term customer relationships. Get instant detractor alerts on your CRM so you can close the loop in time.

Retail 52

Retail Customer Experience Touchpoint Social Media 52

Qualtrics

OCTOBER 28, 2020

This personalization could increase customer satisfaction and customer loyalty. If you can see where and how you gained new customers, it’s possible to approach new markets and acquire new customers. Customer retention. Customer satisfaction. Customer value. Sales revenue and profitability.

Social Media 34

Social Media Sentiment Analysis Close the Loop Engineering 34

Totango

FEBRUARY 28, 2024

In today’s dynamic landscape, the customer holds unprecedented power. While new customer acquisition remains important, our era of responsible growth underscores the vital importance of guiding customers toward positive business outcomes as the most sustainable pathway to success. We’re only just beginning.

Artificial Intelligence 107

Artificial Intelligence Customer Acquisition Customer-Centric Organization Sales 107