Experience Investigators

JUNE 22, 2021

Leaders need to challenge their teams to consider those quiet but almost-gone customers. . Most organizations used to lump customers into 2 simple categories: New customers and “the rest of them.” New customer acquisition is often used to gauge success – the more we gain, the better we’re doing!

Close the Loop 108

Close the Loop Customer Journey Map Education Invoicing 108

SugarCRM

MAY 11, 2023

The adoption of new channels and technologies, such as consumerization of B2B, reduction in layers of distribution, the Internet of Things (IoT), Analytics, and AI, are disrupting traditional business models and creating new opportunities for growth. All customer-facing teams need access to this information.

Manufacturing 26

Manufacturing CRM Construction Invoicing 26

Zendesk

AUGUST 1, 2022

So, referral programs have a lower customer acquisition cost (CAC) than most other digital marketing tactics. Essentially, companies are using their referral programs to encourage existing and potential customers to buy, leading to a better bottom line. Customer referral program ideas. They’re revenue machines.

Social Media 98

Social Media Start-ups CRM Sales 98