What is customer satisfaction score? (+ how to measure CSAT)
Zendesk
MAY 17, 2022
According to The State of Digital Customer Experience , CSAT is the top metric companies use to measure digital CX improvement. Unmet expectations lead to dissatisfaction. By collecting user feedback during key touchpoints, you learn whether you’re meeting—and hopefully exceeding—your audience’s needs. Hospitals: 69.
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