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Your Survey (Probably) Sucks: 5 Survey Errors

InteractionMetrics

Customer comments are a window into how your customers feel, which is critical because customers’ feelings shape future behaviors such as promoting you or leaving you for a competitor. A serious approach to customer feedback uses comments analysis to rigorously quantify this unstructured data.

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Get a Better (More Accurate) Customer Satisfaction Survey—Your Questions Asked and Answered

InteractionMetrics

Net Promoter Score (NPS) is a commonly used customer feedback metric that’s based on the question “how likely are you recommend us to a friend or colleague?” We’ve written a lot about NPS, including an overview and some critical concerns. NPS is based on one question on a 0-10 scale. The cons: It’s simplistic. It’s tired.

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Contact Center Trends 2021: The CX Watershed

Fonolo

Which of the Following Are IMPORTANT When Receiving Customer Service? Customer service leaders tend to use a combination of KPIs to track performance, with NPS (Net Promoter Score) and CSat (Customer Satisfaction) being the most common. Increased Pressure to Showcase Real ROI. Mobility is Climbing to Higher Peaks.

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What is customer experience optimization? (+3 actionable tips)

Zendesk

There are three main factors that make up experience optimization: Web experience optimization: using quantitative and qualitative data collection tools (like Google Analytics and customer surveys) to determine how your website or app can be improved upon. Or, say you want to get a pulse on customer loyalty.

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Qualtrics vs Medallia: A Detailed Comparison

SurveySensum

Medallia is an experience management platform that uses experience data points called signals to help drive growth. This AI-enabled experience management solution helps you identify top customer sentiments from the unstructured data with its text analysis and gives you actionable insights. NPS, CES, CSAT surveys and more.