Fri.Dec 15, 2023

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4 Ways Companies Sabotage Customer Loyalty

Customer Think

Short-Term Strategies With Long-Term Consequences After a recent keynote session on customer experience, I led a breakout group with 30 business leaders in a spirited discussion on the many ways companies sabotage customer loyalty. The insights that emerged were a harbinger that companies everywhere should heed.

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Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators

Customer experience is not a fad or a trend or a buzzy phrase. And yet, organizations often treat it like it is. They hang a banner, then ignore it. They announce it as an annual theme, then forget it by February. Or they simply talk about it without actually putting any rigor or discipline or even real goals to it. That’s why the foundational work of defining CX at your organization — through a CX Mission Statement and CX Success Statement — is so critically important to accomplishing real ch

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The Future of Customer Journeys: Innovations and Trends to Watch

Customer Think

The customer journey, defined as the path a customer takes from initial awareness to the final purchase and beyond, is a fundamental aspect of modern business. In this digital age, understanding and optimizing customer journeys is more critical than ever.

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The Easiest Way to Create an Online Feedback Form

Zonka Feedback

Effective communication is essential in all aspects of life, from family to school to business and more. If you are a business owner or manager, it is essential to know how your customers perceive your products and services and their overall experience with your business. This is where the need to gather customer feedback comes into the picture and online feedback forms help you just do that!

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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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Tips on Creating a Customer-Centric Culture with Steven Van Belleghem

Customer Think

How Small Improvements Create Lasting Change in Customer Experience Shep Hyken interviews Steven Van Belleghem, customer experience expert and author of A Diamond in the Rough: Over a 100 Specific Tips to Build a Strong Customer Culture.

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How bootstrapping paved the way for a $125M growth investment in Slice

Zendesk

Everybody likes pizza, and there are often strong opinions about it: pineapple doesn’t belong on pizza, thin crust is better than deep dish, and ranch dressing is a must-have dipping sauce. Regardless of your pizza preferences, at some point, you’ve likely ordered from a chain—such as Pizza Hut, Domino’s, and Papa John’s—but it’s important to support neighborhood pizza joints, and one startup made it their mission to help independent shop owners compete with the big guys.

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What is a workforce manager? (+ How to become one)

Zendesk

What is a workforce manager? A workforce manager is a professional responsible for optimizing the performance and productivity of a company’s workforce. This role has a hand in staffing, scheduling, performance monitoring, workforce allocation, reporting, compliance tracking, and more. Overall, workforce managers seek to get the most out of employees and processes to ensure businesses can meet and exceed their goals.

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How the UK’s Online Safety Bill will protect online customers from fraud

CX Network

Former minister Dame Caroline Dinenage explains that the bill sets a precedent for fostering consumer confidence

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Omnichannel Retail: Strategies, Examples, and Trends Explained

Help Scout

In this article, we’ll take a closer look at omnichannel retail, discuss successful (and not so successful) examples, identify emerging trends, examine its impact on customer experience, and recommend ways you can effectively measure its success.