Fri.Sep 10, 2021

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Don’t Ignore The Pot-Stirring Employee

The Belding Group

The Pot-Stirrer loves an injustice. He (she) lives to find real or imagined issues within the company, or even with you. He constantly questions decisions, and, like a dog with a bone, won't let go of something once he's got his teeth in it. To make matters worse, he just doesn't seem to be happy until everyone at work is talking about it. The Pot Stirrer is almost always in the middle of workplace morale challenges.

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How to Effectively Integrate Video Content in Your Marketing Strategy

Customer Think

Video marketing is the current trend, bolstered by social media platforms such as TikTok and YouTube, which are putting video at the center of our everyday lives. In business, the benefits of making website landing pages more interactive and integrating video into more traditional marketing campaigns have been discovered. Video content has never been more […].

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Guest Post: Customer Experience: Expectation vs. Reality

Shep Hyken

This week we feature an article by Tanya Ahmed, a Digital Marketer of Vantage Circle , a cloud-based employee engagement platform. She writes about what customers expect from companies in 2021 and what they actually get. Consumers today expect speedier access to services than ever before. They count on meaningful interactions with service professionals who make them feel valued.

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The Importance of Measuring Consumer Confidence with Location Intelligence

Customer Think

Economic development organizations and investment companies can measure consumer confidence without solely relying on survey data. Location intelligence, built on human mobility patterns, can easily provide organizations with insights into consumer behavior. Consumer behavior and confidence often go hand-in-hand, and are measured by what is commonly referred to as the Consumer Confidence Index.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Are You Designing '3D' Experiences?

MyCustomer Experience

ADr. Graham Hill This is part of a series on 'Rethinking the Service Experience'. Although customers embark on journeys, they are lived one. 10th Sep 2021. By Dr. Graham Hill Associate Director.

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5 Effective Strategies in Using Customer Journey Mapping Software

Customer Think

Customer journey mapping enables interactions with a company to be visualized, sequentially, along a mapped timeline. This shows the journey from brand discovery to buying and beyond. Source The above journey map demonstrates a customer’s experience of going to the movie theater, but a lot of journeys nowadays will be based online. Compared to other […].

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Data: The Top 10% of All Salespeople are 4200% Better at This

Customer Think

My wife and I entered the small jewelry shop and were greeted - not with a warm welcome - but with a matter of fact "my name is.and I'm the owner.and I created everything in the store" which was followed by fifteen minutes of non-stop presentation.

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How IT and HR can work together to deliver a world-class employee experience

Qualtrics

CIOs, CHROs, and their respective teams must not only listen and understand but also take joint action to create better experiences for employees. CIOs, CHROs, and their respective teams must not only listen and understand but also take joint action to create better experiences for employees. The pandemic completely disrupted the workplace as we know it.

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ACX’21: NOW A FREE, ONLINE EVENT

Myra Golden Media

We had high hopes – and big plans – to reconvene and reconnect at ACX’21 in Arlington, VA, but remember the saying about best-laid plans? Now we’re meeting OCTOBER 26-27 for a FREE online event packed with insightful learning and new opportunities to engage and interact. . Learn more and register here!

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Marketers Are Paid to Think and Then Execute

SugarCRM

One of my favorite business book titles is “ Paid to Think.” Marketers are paid to think innovatively and creatively to bring your products and services to market. We are proud that Sugar Market helps turn their creative thoughts into reality. Recently we added a feature to Sugar Market that enables marketers to update a contact in a Nurture 2.0 Campaign based on their lead score.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.