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Delivering Unique, Attractive (Even Branded) Customer Experience Lagniappe: Any Company Can Do This

Beyond Philosophy

When my wife and I visited Southern Louisiana last year about this time, we noticed that a lot of retailers differentiated themselves by doing a little something extra for customers. Stan Phelps, Chip Bell, and I have all been exposed to, and reported on, what lagniappe can do for any company, irrespective of size, industry, or location.

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Vice President of Southwest Airlines Inflight Operations, with Sonya LaCore – CB45

Customer Bliss

As a native of Louisiana, Sonya is no stranger to hospitality – her passion for outstanding Customer service drives her to make personal connections to live out the genuine Southwest brand to our 50,000 plus employees. This was entire-brand uniforms, by the way: flight attendants to front desk to any touchpoint of Southwest for a traveler.