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11 Actionable Insights for Exceptional SaaS Customer Experience

SurveySensum

A positive SaaS experience facilitated by cutting-edge SaaS feedback software leads to satisfied, loyal customers who not only stay but also become your advocates. These satisfied users aka promoters enthusiastically recommend your software to others, driving customer acquisition for your business.

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A modern primer for retaining customers: Strategies from Intercom, Productboard, and FullStory

Intercom, Inc.

” A 1% increase in customer acquisition affects your bottom line by just over 3%, while a 1% decrease in churn can boost it by 7% , which means, in the end, retention can be more than twice as powerful as customer acquisition. Are you attracting and engaging the right customers?

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Books on Customer Growth That Are a Must Read

VOZIQ

Gresham’s innovative strategies will guide you in creating personalized experiences that resonate with your customers’ deepest desires, fostering unbreakable bonds of loyalty. This book delves into the importance of customer satisfaction and loyalty in building a successful business. These were our picks for the quarter.

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Turo’s Chief Operations Officer Discusses the Power of Customer Obsession

Execs In The Know

Being Customer Obsessed According to Forrester Research , customer- obsessed companies report 2.5 times better customer retention and employee engagement than non-customer-obsessed companies. “Customer obsession starts with the customer and works backward,” explained Weingardt.

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What skills and metrics CX teams need in ecommerce: an analysis

Zendesk

These metrics can usually show how CX teams are doing in aggregate and directionally, but fall short in giving actionable insights that CX leaders can use to improve processes and performance. Customer lifetime value (CLTV) gives CX leaders a sense of how loyal a customer is to the brand and is a good proxy for brand loyalty.

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How to Measure Customer Satisfaction: Goals, Metrics, & Strategies

SurveySensum

When customers are loyal, they not only come back for repeat business but can also become brand advocates, bringing in new customers through positive word-of-mouth. Customer loyalty helps in establishing a solid customer base, increasing customer lifetime value, and reducing customer acquisition costs.

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CEMs vs. CRMs (And Why You Need Both)

PeopleMetrics

Typically leveraged by Sales & Marketing teams, CRMs help to centralize the management of leads and improve customer relationships with ultimate objective of driving customer retention and sales growth.

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