Intercom, Inc.

JULY 21, 2022

What started as a series of interviews by co-founder Des Traynor soon bloomed into hundreds of episodes where we explore how businesses are driving growth through customer relationships and how to build successful products at scale. And so, it can actually take several months to become an Uber driver.

Start-ups 215

Start-ups E-commerce Engineering Customer Acquisition 215

Totango

AUGUST 8, 2019

In his 2016 letter to Amazon shareholders , Bezos describes the preservation of this day 1 feeling as the biggest driver for pursuing a customer-centric approach. He believes customers desire “something better” and that your business needs to provide that kind of continued value. Customer-Centricity Reduces Churn.

Customer Relationship 90

Customer Relationship Customer Acquisition B2B Sales 90

Totango

JULY 23, 2019

The old sales idea of courting and closing a customer in a single effort and considering their value “bagged” from a one-off transaction is as antiquated as dial-up modems. After all, the digitization of business has empowered customers to seek long-term gains from short-term investments. This is why customer success is critical now.

Education 89

Education Customer Acquisition Customer Relationship B2B 89

Totango

JULY 23, 2019

The old sales idea of courting and closing a customer in a single effort and considering their value “bagged” from a one-off transaction is as antiquated as dial-up modems. After all, the digitization of business has empowered customers to seek long-term gains from short-term investments. This is why customer success is critical now.

Education 63

Education Customer Acquisition Customer Relationship B2B 63

SugarCRM

DECEMBER 2, 2020

According to CRM.org , “[a] CRM gathers customer interactions across all channels in one place. Managing centralized data helps businesses improve customer experience, satisfaction, retention, and service.” The data within this system is shared information for sales, customer service, and decision-makers.

CRM 29

CRM Data Entry Customer Relationship Management Compliance 29

Zendesk

JANUARY 20, 2022

No matter how you feel about cold calling, the fact is, it’s a permanent part of customer acquisition, especially for a fresh company. In fact, 82 percent of B2B decision-makers think that sales representatives making cold calls are unprepared. Don’t focus on making the sale with a cold call: focus on warming up the customer.

Sales 52

Sales Social Media CRM Customer Acquisition 52

Intercom, Inc.

MARCH 29, 2022

It’s increasingly becoming the backbone of all customer communications throughout the customer journey; across sales, marketing, and support. into B2B software. And so the winners will be those businesses that focus on truly, genuinely building personal relationships. era was obviously characterized by ease of use.

Start-ups 118

Start-ups Innovation Sales NPS 118