Zendesk

APRIL 16, 2021

Sales reps know nothing’s harder than patiently nurturing a lead, establishing a relationship with them, and carefully converting them into a customer—nothing, of course, except finding a good lead in the first place. Lead generation is often a huge challenge for sales and marketing professionals. What is lead generation?

Social Media 98

Social Media B2B Sales Start-ups 98

Aquire

JULY 6, 2021

The B2B customer journey is a complex matter, packed with a host of different touchpoints that affect customer experience. Definition of B2B customer journey B2B customer journey stages Difference between B2B and B2C journeys Building a customer journey map Improve your B2B customer journey. Let’s get started.

B2B 116

B2B Customer Journey Map B2C Touchpoint 116

Zendesk

JANUARY 5, 2022

But the road to that finish line is reliant on a set of key players: sales leads. Before sales reps can meet their targets, they need a clear understanding of what a sales lead is and how a lead is different from a prospect. What are leads in sales? Types of sales leads. 5 proven lead generation tips.

Sales 105

Sales Outlook Social Media B2B 105

Zendesk

APRIL 18, 2022

The sales industry can’t stop talking about lead generation. Lead generation is the one aspect of business that we may never fully understand. There are hundreds of successful lead nurturing and sales plan templates once a lead is found, but even the most successful companies struggle with gathering leads in the first place.

B2B 98

B2B B2C Sales Social Media 98

Zendesk

APRIL 18, 2022

It’s no different for sales and marketing teams when sourcing leads. While you’re not sharing your work with a professor these days, your sales reps need to know where and how leads had first contact with your company. Without a proper citation to the source, a lead is less likely to convert. What is a lead source?

Social Media 98

Social Media CRM B2B B2C 98

Intercom, Inc.

APRIL 29, 2021

On her very first day as Director of Content at 360Learning, she starred as the lead of Onboarding Joei, an original, unscripted docu-series that followed her onboarding experience during her first 90 days. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now.

Innovation 118

Innovation B2B Start-ups Education 118

Comm100

JANUARY 17, 2024

The best Gen AI bots also automatically index website & company content to ensure they only deliver helpful & accurate answers, avoiding hallucinations that can deliver incorrect information. She specializes in B2B messaging, branding and soccer trivia. This balance is at the heart of modern customer service.

AI 74

AI Customer Service Technology Technology 74