ClearAction

FEBRUARY 27, 2017

Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. So why is it that two-thirds of VoC programs aren’t making a difference? What’s broken?

VOC 71

VOC CXM Customer Experience Maturity Model Start-ups 71

ClearAction

OCTOBER 4, 2015

How to Make Customer Experience Strategy Integral to Corporate Strategy. Is customer experience management in your company (a) a subset of corporate strategy, (b) unrelated to corporate strategy, or (c) a determinant of corporate strategy? The money comes from customers. Customer Experience Jenga.

CXM 118

CXM Customer Experience CX Customer Experience Management 118

ClearAction

FEBRUARY 27, 2017

Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. So why is it that two-thirds of VoC programs aren’t making a difference? What’s broken?

VOC 54

VOC CXM Customer Experience Maturity Model Start-ups 54

ClearAction

NOVEMBER 3, 2015

how the customer is doing. how to support customers’ goals. customers’ consequences. all customers. Customer comments are. customers’ behavior/ratings. VoC action plan progress. VoC action plan progress. are by customer or by department. Voc action. touch-points.

Customer Experience 101

Customer Experience VOC CXM Customer Experience Management 101

ClearAction

MARCH 23, 2015

Customer Experience Governance: Do This, Not That. Governance doesn’t get much airtime in customer experience management conversations and writings. Here are 3 keys to getting it right: CXM infrastructure, CX champions, and CX momentum. Just what is it, anyway?

Government 86

Government Customer Experience CXM VOC 86

ClearAction

DECEMBER 31, 2015

Business-to-Business Customer Experience Advice Highlights. Business-to-business customer experience management has certain complexities and advantages that need to be well understood by practitioners and vendors alike. Business-to-Business Customer Experience. Advice This Past Year. Highlights.

Customer Experience 54

Customer Experience Net Promoter Score B2B Voice of the Customer 54

Experience Investigators

AUGUST 9, 2022

.” It’s easy to commit to projects like a customer journey map or a Voice of the Customer (VoC) program and decide that’s enough to deliver better customer experiences. That’s why Customer Experience Management is so critical. What is CX Management (CXM)?

CX 52

CX Net Promoter Score CXM Customer Journey Map 52

ClearAction

JULY 23, 2023

Accounts receivable managers are communicating with customers to arrange and collect payments for products and services provided. There may be several other groups in your company who are interfacing with or directly addressing needs of customers. Make these managers your allies in your enterprise’s CX excellence quest.

Government 62

Government B2B CXM Customer Experience 62

ClearAction

OCTOBER 1, 2018

The future of customer experience (CX) is sure to be influenced by artificial intelligence, digitalization, the sharing economy, generational preferences, cross-pollinated expectations and much more. Here’s why: CXM Status Quo. Clearly, the CXM status quo is likely necessary but certainly insufficient.

CXM 63

CXM VOC Customer Experience Artificial Intelligence 63

ClearAction

MAY 24, 2016

Customer Experience ROI Opportunities in B2B Touchpoints. State of Business-to-Business Customer Experience Management. B2B Customer Experience Management: Do This, Not That. Loving Suppliers for Customer Experience Excellence. How to Increase Synergy in B2B Voice of the Customer.

B2B 59

B2B Manufacturing Legal Voice of the Customer 59

ClearAction

AUGUST 2, 2016

Using B2B VoC to Transform Customer Experience Lynn Hunsaker. Customer experience transformation is the top priority of business-to-business (B2B) companies that track customer survey data. That’s according to a series of global B2B customer experience studies that I led. Why is there a gap?

VOC 54

VOC B2B Customer Experience Close the Loop 54

ClearAction

JUNE 25, 2023

My article this year, 23 Customer Experiences Practices You Should Stop in 2023 , is an eye-opener to what we should NOT perpetuate. Artificial intelligence (AI) is a top topic in customer experience management. This means both customers and employees have a different mindset now.

Artificial Intelligence 62

Artificial Intelligence CX CXM Data Mining 62

ClearAction

JULY 21, 2016

Beyond that, consider the silos of various components of customer experience management (CXM). For example, Voice-of-the-Customer (VoC) managers are often completely absorbed in the administration of customer listening posts. And others are pursuing VoC actions or customer retention.

Voice of the Customer 54

Voice of the Customer B2B CXM VOC 54

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. How do you take action on customer experience? Listen to your customers. By leveraging customer experience design, businesses can create customer experiences that drive customer loyalty and business growth.

Net Promoter Score 178

Net Promoter Score Customer Experience B2C Social Media 178

ClearAction

AUGUST 21, 2016

Temporary upticks in revenue are possible without it, yet optimization of customer lifetime value requires it. When day-to-day work of employees in every functional area incorporates customers’ expectations and when everyone perceives personal consequences for aligning their work with customers’ expectations.

Customer Experience 54

Customer Experience VOC CXM Voice of the Customer 54

SurveySensum

JULY 14, 2020

He has 25 years of experience on the leading edge of digital transformation, social, and marketing strategy and has previously worked at American Express, Prudential Financial, USAA, and Forrester Research in senior roles. Chad Horenfeldt – Director of Customer Success at Kustomer. LinkedIn : [link] /. Website : [link].

Customer Experience 132

Customer Experience CX E-commerce Social Media 132

Comm100

APRIL 26, 2020

Jeanne Bliss has a wonderful section in Chief Customer Officer 2.0. When we bring structured and unstructured data together inside of an effective Customer Experience Management platform, it’s amazing the story that can be told! Omni-channel unstructured customer feedback makes things even more challenging.

CX 52

CX Unstructured Data CXM Real Estate 52

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. So let’s start! At the same time it is also what most companies are missing. Actions include are short- and long-term follow-up.

Net Promoter Score 114

Net Promoter Score Customer Experience B2C CEM 114

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. So let’s start! At the same time it is also what most companies are missing. Actions include are short- and long-term follow-up.

Net Promoter Score 64

Net Promoter Score Customer Experience B2C CEM 64