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BIG Mistake: Are You Seeing Things In Your Customers That Don’t Exist?

Beyond Philosophy

You might also find it weird that Mississippi’s marriage rate correlates 99.3% We see this kind of behavior in many different areas, including big data , pictures from Mars , and even your customer behavior analysis. Key Ideas to Improve your Customer Experience. Customer Experience Information & Resources.

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Delivering Unique, Attractive (Even Branded) Customer Experience Lagniappe: Any Company Can Do This

Beyond Philosophy

This week, Bob Thompson’s informative, timely blog on strategies companies can use to make customer experience a competitive advantage – and how most neither measure experience nor compete on it – puts me in mind of a line of discussion around customer experience lagniappe. It is Spanish, so they said.”

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The Intrepid Buyer

Buyer Persona

After many treacherous trials, they did complete their mission of surveying the Louisiana Territory from the Mississippi River to the Pacific Ocean. Customer centricity has its origins as far back as the 1960s but took on new meaning in the 2010s. The expedition lasted until their return in the fall of 1806 to Washington D.C.

Finance 101
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5 To-Do’s for any 22 Year Old’s Career

Beyond Philosophy

As Customer Experience Consultants, we talk about White Lab Coat moments , which describe how you make a judgment about something based on the appearance of an icon. Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s leading Customer experience consultancy & training organizations.

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A Celebrity Did What to Comcast? The Power of Customer Feedback

PeopleMetrics

When celebrity chef Alton Brown , host of Food Network show “Good Eats” , recently had a run-in with his internet provider Comcast Cable , my passions for food and customer experience overlapped. Celebrities Have Customer Experience Issues Too. Customer Experience' It only took 1.76

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The 20 Stakeholder Experience Emotions: Which Are Most Positive and Value-Enhancing, and Which Are Most Negative and Value-Destroying?

Beyond Philosophy

To offer a better gauge of perceived value and customer experience, and better understand purchase decision drivers, it was necessary to put greater emphasis on the emotional. We recognize that the perception of value can be compromised at any stage of a customer’s life and in any element of the customer experience.