Event Planning, Hospitality and New York

Customer Experience Transformation to win “Sports Event of the Year”, With Lynn LaRocca – CB52

Customer Bliss

MAY 23, 2017

Lynn LaRocca is the SVP and Chief Experience Officer of the New York Racing Association. While they hold numerous events throughout the year, their benchmark event is The Belmont Stakes. In 2015, Sports Business Journal called The Belmont Stakes “The Sporting Event Of The Year.” Episode Overview.

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Sports Customer Experience Hospitality Hospitality

Delivering impactful virtual events in the ‘new normal’

Qualtrics

JUNE 30, 2020

So this would've been my 15th physical events. So we had it all planned, of course, just like everyone else did. Steve Gustavson (03:47): I know you guys also had an incredible event plans, as did SAP and a bunch of our peers in the industry, there's, there's a lot of us who sort of went through this at the same time.

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Customer Experience Transformation to win “Sports Event of the Year”, With Lynn LaRocca – CB52

Delivering impactful virtual events in the ‘new normal’

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