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Optimizing your customer feedback strategy in 2023

Lumoa

Many businesses fall into the trap of only thinking about specific customer touchpoints—like contacting your support team—but isolating any touchpoint from the overall customer journey is dangerous: You can improve your support touchpoints, but what if your onboarding experience is awful? It helps you prioritize.

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6 Rookie Mistakes to Avoid in Net Promoter Score Analysis

SurveySensum

A retail company, MagnetHome enthusiastically embraced the Net Promoter Score and started measuring customer loyalty. They gathered all the responses diligently but stumbled into the “Everyone’s-the-Same” trap – treating all scores equally.

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The Ultimate Guide: How to Build a Customer Experience Department

Lumoa

Identify the Company’s Goals Before you start looking for people or draft your CX strategy, your first step should be to clarify and understand the wider objectives of your organization. For example, you will be starting to ask questions like: how does a shorter average response time help us achieve better retention? And so on.

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What is Customer Experience? Complete Introduction to CX

PeopleMetrics

How do you get started? What You Need to Get Started. Let's start by reviewing the fundamentals. Customer experience (CX) is the concept that all of the touchpoints between a business and its customers contribute to the customer's overall impression and emotional connection to the business. What is customer experience?

CX 71
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5 Ways to Optimize Your Customer Feedback Program

Experience Investigators

How can you set up your organization for success when it comes to feedback programs? To measure this, Net Promoter Score (NPS) is reported for both new customers and those who have been with the company for 13 months. Customer journey maps, for example, don’t often include feedback requests as actual touchpoints.

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The Role of NPS in the Banking Industry

SurveySensum

This is where Net Promoter Score (NPS) comes into play. Let’s start with the simplest one. How to calculate NPS in banking What’s a good NPS score in banking and financial services? NPS, or Net Promoter Score, is a CX metric used to gauge a business’s customer satisfaction and loyalty.

NPS 52
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Closed-Loop Customer Feedback: How to Drive Real CX Results

PeopleMetrics

However, many customers today often feel less than satisfied with this “open-loop system.” They expect that if they take the time to provide personal feedback, the company should take the time to provide personal follow-up. The answer to keeping your customers happy is simple: close the loop.