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Text Analytics in Customer Feedback: The CXO’s Secret Weapon

Lumoa

That’s where text analytics in customer feedback proves to be one of the most valuable tools for any business. If you want to satisfy—or dare I say, delight—your customers, you need to understand their wants and needs. Customer satisfaction drives key metrics like your Net Promoter Score (NPS).

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What is Voice of the Customer? [+ how to get data analysis]?

Lumoa

This is where a Voice of the Customer approach can help by organizing and prioritizing customer insights into a usable format. In This Article: What is the Voice of the Customer (VoC)? Why you should care about the Voice of the Customer? Why you should care about the Voice of the Customer?

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Text Analytics as Future of Customer Experience? We Asked Jim Tincher.

Lumoa

Text and voice analytics dive deep into that and essentially, if you wish, create a score based on how customers actually felt. Text analytics help you to hear the real voice of the customer.” The company used an NPS® survey, yet they couldn’t tie the scores to any business results.

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RS Components: Using Text Analytics to Drive Action

Confirmit

When RS Components initiated a strategic Voice of the Customer (VoC) program with Confirmit, its aim was to regularly and consistently capture customer insight that it could use to improve the customer experience across the organization. Voice of the Customer Case Studies. The results?

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

Companies use surveys, NPS, CSat, and reviews to gauge customer sentiment but often base improvements on intuition. Customer service representatives can use Medallia to hear and respond to customer feedback, report the action taken, and whether or not the issue has been resolved. Read the full story.

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How to Analyze Survey Results: A Guide to Mastering Customer Feedback Analysis

Lumoa

So it’s important to listen closely and understand what customers want from brands – that’s where the voice of the customer comes in. By asking relevant and targeted questions, you can create a comprehensive picture of customer sentiment and gain valuable insights into what customers want from your brand.

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Celebrating CX Champion, Louise Durnin of Cromwell

Confirmit

After just five months, Louise successfully launched the Voice of the Customer program and created its first-ever Customer Service Week, providing staff with training to help them learn about the new VoC tool, understand results and bring customer feedback to life. 11% increase in customer orders.

CX 52