How to Satisfy Customer Expectations for a Personalized, Omnichannel Customer Experience
Customer Think
DECEMBER 19, 2022
A recent Marketoonist cartoon hits on the secret to delivering a personalized customer experience (CX). A little girl on Santa’s lap asks, “with iOS privacy changes and cookies going away, how will you even know if I’m naughty or nice?” Santa’s response? It’s called first-party data.”
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