Tue.May 16, 2023

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Why Print is Vital to Omnichannel Marketing Campaigns

Customer Think

In our fast-paced and predominantly digital world, businesses are constantly searching for ways to create seamless, integrated marketing campaigns. Omnichannel marketing has emerged as a powerful strategy to engage customers across various channels, both online and offline. In essence, it’s about providing a consistent, personalized experience for consumers, regardless of the touchpoint.

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Guide to Interpreting Call Center Analytics

Fonolo

Correctly interpreting call center analytics and KPIs is key to improving your operations and your customer’s experience. Today, contact centers are increasingly viewed by businesses as the key to understanding customers. They’re valued by c-suites for providing insights gleaned from direct contact via customer service and support channels. But without proper data analysis and interpretation, contact centers – and the businesses they serve – may not reach their full potential.

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Why brand partnerships should be an integral part of your digital strategy

Customer Think

Have you heard of digital marketing’s best kept secret, brand-to-brand partnerships? A brand partnership is a mutually-beneficial relationship between non-competitive retailers. Their goals are to collectively engage new audiences, incentivize customer loyalty and increase sales.

Retail 114
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A guided journey for choosing a Customer Data Platform

ECXO

What is a Customer Data Platform? The CDP Institute defines a customer data platform as “packaged software that creates a persistent, unified customer database that is accessible to other systems.” CDPs originally had four simple characteristics: ingest data from multiple sources; manage identities; segment audiences, and provision data to other systems.

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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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Maximising Customer Value: Answering Your Top Questions About Customer Centricity

C3Centricity

As a customer-first strategist, I am frequently asked about customer centricity and the value it brings to a business when they adopt the strategy. I, therefore, thought it would be useful to share the topics my clients ask me about most frequently and my responses to them. If you, too, have questions about customer centricity, I’m sure you will find the answers you’re looking for below.

Sales 90
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From simply Closing the Loop to realising the Virtual Loop

Customer Think

Article originally published on ECXO If Continual Service Improvement were the Mind than surely Closing The Loop would be the Heart. Whereas Continual Service Improvement can be considered a numbers driven logical exercise, Closing the Loop is rooted in empathy, emotions and experience.

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Will Conversational AI Provide a Second Wind For Chatbots?

Customer Think

The rise of omni-channel customer experience (CX) means there have never been more ways for consumers to engage with the brands they love, or hate. Many new digital and social channels have burst onto the scene in recent years, though some have survived longer than others.

AI 88
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5 Ways to Be Proactive to Prevent CX Pain Points

Experience Investigators

Ever wish you had a crystal ball to predict customer complaints and issues? While we don’t have a magic solution, we do have the power to predict more, prevent pain, and proactively create positive moments along the customer’s journey. There are ways to be proactive in customer experience that apply to almost every journey. There are a lot more than five ways, but these can inspire you to look at your customer’s journey and take action.

CX 52
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5 Types of Surveys That Help You Get Acquainted With Your Customers

Customer Think

Acquiring new customers can be challenging, and retaining them is even more difficult. You have to consistently meet the demands of your customers in order to give them a reason to stay and not consider other alternatives in your respective industry.

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The Role of AI in Customer Feedback Management

Zonka Feedback

Understanding the value of AI in Customer Feedback Management and investing in an AI-powered system to manage customer feedback could be a game changer for businesses. In today’s competitive business climate, customer feedback is a key factor in the success of any organization. AI technology has emerged as an invaluable tool for businesses looking to manage customer feedback more efficiently and effectively.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Zoho – How a technology company reimagines business software

Customer Think

On May 4, 2023, Zoho held its Zoholics conference in Austin, TX which included a media and analyst track in addition to the customer track. After all, Zoholics is a customer event. During this event, about 80 participants of the former track had ample.

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Product Feature Feedback & Success: Questions and Examples (with Template)

Zonka Feedback

How do you assess the success of your product feature? In this article, we talk about measuring Feature Feedback and aligning the product based on user requirements and expectations. The success of a SaaS company depends mainly on how the customers perceive its products. While releasing new features based on customer feedback is essential for SaaS companies, measuring how those features perform and match customer expectations is equally important.

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The Synergy of Motherhood and CX Leadership: Maximizing Impact in Both Roles

Customer Think

Have you ever wondered how Motherhood and leadership intertwine? Do you realize the impact of Motherhood on your approach to customer experience (CX)? It’s fascinating how the skills and lessons learned from being a mom shape our CX role while our customer-centric mindset enhances our parenting too.

CX 68
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Top 15 Customer Support Statistics In 2023

Knowmax

The post Top 15 Customer Support Statistics In 2023 appeared first on Knowmax.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Website Management: Avoiding common mistakes 

Customer Think

After we onboard a new client, the first thing we always need to do is clean up the mess left by their previous agency. Our clients are non-jerk, nice people who have given their website developers the benefit of the doubt, and didn’t realize the disas.

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7 Core Sales Automation Features Your CRM Needs

SugarCRM

Interacting with customers is challenging regardless of the industry you work in. Over the years, CRM tools have become the golden standard for businesses to better manage customer interactions and streamline operations. Regarding sales automation, CRM tools bear most of the load when it comes to accelerating processes and generating favorable business outcomes.

CRM 29
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Customer Revenue Leak: Here Are the Possible Drivers to Look for

Customer Think

Customer churn is due to several factors, such as poor customer service, ineffective marketing strategies, and stiff competition. High customer churn can result in significant revenue loss and impact the company’s reputation, among many other repercussions.

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[Experience Action Podcast] Be a Lifelong CX Learner [wp-svg-icons icon="new-tab" wrap="i"]

Experience Investigators

CX 52
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Try This Radical Mindset Adjustment That Leads to Customer Service Excellence

Customer Think

The likelihood of customer service excellence becoming the norm at your company is increased not only via direct behavioral and procedural changes, but also by nurturing the correct mindset, a mindset that will allow you to grow ever closer to delivering the highest level of customer service.

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7 Core Sales Automation Features Your CRM Needs

SugarCRM

Interacting with customers is challenging regardless of the industry you work in. Over the years, CRM tools have become the golden standard for businesses to better manage customer interactions and streamline operations. Regarding sales automation, CRM tools bear most of the load when it comes to accelerating processes and generating favorable business outcomes.

CRM 26
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Messagepoint Unveils AI-generated Content for Customer Communications

Customer Think

Powered by ChatGPT and GPT-4, Messagepoint's new content rewrite capabilities are the first generative AI solution available in the customer communications management market

AI 63
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People.ai Unveils AccountGPT to Streamline Account Planning

Customer Think

Enterprise revenue intelligence leader releases first generative AI enhancement to its solution, launching at the Gartner CSO & Sales Leader Conference

AI 63
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Stop using Customer Engagement as jargon and let’s truly understand it

Customer Think

We have been remiss. In the past five years, we have talked about the Cleveland Browns, a struggling team in the NFL, several times but we haven’t discussed customer engagement once. I became aware of this deficit after receiving an email from Vijay.

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A Quick Playbook for Leading Millennial Talent

Customer Think

Millennials, born between 1981 and 1996, now make up the largest generation in the U.S. workforce. As such, they represent a significant demographic that employers must understand and engage in order to attract and retain top talent. Millennial talent is often misunderstood by today’s leaders.

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What Is The Linchpin Formula For Optimizing Stakeholder Experience And Value?   Part One

Customer Think

In his 2011 Book, Linchpins, Seth Godin laid out what is essentially an experience improvement formula, or templated recipe, whose five ingredients are culture and purpose, human emotions, brand equity, actionable stakeholder data, and perceived value. If these elements can be scientifically, strategically, and artfully commingled, results are invariably impressive.

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LivePerson launches EAI, a new class of AI that’s Equal, Enterprise-Grade, and for Everyone

Customer Think

The next generation of artificial intelligence, embodied in Bella AI and the new Conversational Cloud, puts control back in the hands of businesses and individual users

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib