Thu.Aug 24, 2023

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How Making Customer Wait Reveals How Internally Focused Your Organization Is

Beyond Philosophy

Waiting is another type of cost to the customer. When you make them wait, you’re charging them in their time. Companies should consider this cost when designing their experiences that require waiting. I got the idea for this topic while waiting in line at the grocery store. At my local market, a self-check-out was installed to reduce our wait times.

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How to Create an NPS Survey

Zonka Feedback

Net Promoter Score (NPS) surveys have emerged as a game-changer in the world of customer loyalty measurement. With their ability to provide valuable insights into your brand, company, product, or service, NPS surveys help ensure customer retention and enhance brand advocacy.

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Critical Thinking: Where are you on this new customer time paradigm?

Customer Think

Many years ago, I read a book that changed my life, The Experience Economy by Joe Pine, founder of Strategic Horizons. As a pioneer in the experience movement, Pine has a new customer strategy concept that we discussed on a recent podcast, so I thought I would share what we learned here as well. Time […] The post Critical Thinking: Where are you on this new customer time paradigm?

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Wait times reveal how focused your organization is

MyCustomer Experience

Waiting is another type of cost to the customer. When you make them wait, you're charging them in their time. Companies should consider.

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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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In Defense of Gated Content

Customer Think

According to the blogosphere, and based on conversations with clients, there appears to be a movement afoot to free marketing content from the shackles of registration forms and offer everything from white papers to Webinars ungated.

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How to be heard by your product team

Help Scout

Your customers know what they want from your product, and you know what your customers want from your product, but you can't get the product team to make those changes. Here's what to do.

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Customer Feedback Strategy for Long-Term Loyalty

cxservice360

Acting on customer feedback has become a crucial component of success for businesses worldwide. The ability to collect, analyze, and implement customer insights can unlock The post Customer Feedback Strategy for Long-Term Loyalty appeared first on CXService360.

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Customer Interaction: 7 Lessons for Lowe’s—Or Any Company That Sends Net Promoter Surveys

Customer Think

Customer interaction is the lifeblood of any company. It includes associates answering customers’ questions, staff engaging with prospects at the conference booth, and onboarding new customers. In short, customer interaction extends throughout the entire customer journey. And it includes a company’s surveys!

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Marketing Automation Switch Made Easy: How to Handle Data in the Migration Process

SugarCRM

The decision to undertake a marketing automation migration process does not come easy. It involves a lot of research, and apart from that, it also requires careful planning to gain the results and solve the pain points of your current marketing automation platform without major disruptions in your current initiatives. A recent report we conducted revealed that the top technology integrated with CRM solutions are marketing automation and email marketing applications (49% of the respondents claim

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Rebranding your small business step-by-step

Customer Think

We launched in 2007 and rebranded in 2011. The middle logo was transitional. Sooner or later, every small business should rebrand. There are many reasons, such as a change in direction or ownership. Or there might be a change in consumer behaviour, social attitudes or even competition.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Generative AI for Sales: 5 Practical Use Cases for Boosting Acquisition and How to Get Started

CommBox

In today’s rapidly evolving business landscape, closing a deal often requires tremendous manual work. From cold calling and lead qualification to endlessly chasing unresponsive leads, the hurdles are numerous. Even when you successfully reach customers, persuading them to make a buying decision is becoming more challenging in the global marketplace, crowded with countless businesses and buying options.

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The Art of Content Design: Beyond Words and into User Experiences

Customer Think

So, you’ve got a groovy website, app, or product—awesome! But have you ever wondered if it truly meets your users’ needs? You know what? Content is all around a user interface. Here’s the deal: how you present it can either make or break your product design. Step into the world of great content design!

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From DIY to Delight: How Brands Are Maximizing Self-Service Options to Reduce Customer Effort?

SurveySensum

According to the Harvard Business Review article, Kick-Ass Customer Service , 81% of customers stated that they intend to take care of matters by themselves before reaching out to a customer service representative. Another research by Harvard Business Review on customer experience reveals that customers who fail in their attempt to use self-service options and are forced to pick up the phone to talk to agents are 10% more likely to be disloyal than those who were able to fully resolve their iss

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The Perks of Inexperience and Other Unexpected Leadership Insights

Customer Think

I never went to business school. I never even made it to the end of that book that’s supposed to distill all the key insights of an MBA. Maybe I would have done things differently if I had anticipated building an 8-figure business with over 150 employees and more than 2,000 clients around the world.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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How to be a good listener

The Customer Service Blog

Being a good listener means having empathy. But empathy is one of the most misunderstood listening skills. Empathy is what we feel when we are trying to understand the world from the perspective of another person. One of the common misconceptions about empathy is that you need to have lived through what the other person has experienced to understand them.

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Revisiting the Big Ass Fans story and what happened next – Interview with Carey Smith of Unorthodox Ventures

Customer Think

Today’s interview is with Carey Smith, who is Founding Contrarian at Unorthodox Ventures.

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[Book Review] An Insightful Guide to Customer Experience Innovation

Customer Think

Source: BenBella Books, Inc.Innovation has long been an important element of business success. For years, astute business leaders have looked for ways to improve the quality and value of the products or services they offer.More recently, business.

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The Rise of Business Security Trends: Technologies and Strategies to Observe

Customer Think

As more and more enterprises jump on the digital transformation bandwagon, they find themselves exposed to many cyber threats and risks. And the paramount importance of securing digital assets and sensitive information can’t be overstated.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Beyond cost-cutting, where does true efficiency lie?

Customer Think

The word efficiency is everywhere these days, with digital businesses across industries looking to maximize efficiency and dramatically cut costs to stay ahead of market variability. But, it’s a fallacy to think that most organizations and groups will ‘become efficient’ simply because there is a mandate to do so.

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How To Address the Skill Gap – Future-Proof Your Business

Customer Think

If the pandemic has taught us anything, it’s that having the right staff with the right skills at the right times is absolutely crucial for adapting quickly to change. Staying competitive in business requires a proactive approach to talent management. So how exactly do you identify the skill gap in your organization?

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Bloomreach Announces Clarity™: The First E-Commerce AI to Connect Every Customer to Personalized, Human-Like Product Expertise — Anytime, Anywhere

Customer Think

A revolutionary conversational shopping product built for a new world of e-commerce, powered by the latest advancements in generative AI and large language models

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Quadient Invests in Artificial Intelligence Capabilities Leveraging Microsoft Azure AI Services to Power up its Cloud Platform

Customer Think

Integration of generative AI into Quadient's cloud platform will further contribute to transforming the way organizations engage with their customers

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.