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Optimizing your customer feedback strategy in 2023

Lumoa

Strategically reacting to customer feedback can increase customer loyalty and retention. In this post, you’ll learn why customer feedback is integral to your business’s success. These commonalities are elements of your customer journey —the sum of all interactions customers have with your brand.

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11 Actionable Insights for Exceptional SaaS Customer Experience

SurveySensum

By prioritizing an outstanding customer experience, you not only boost SaaS customer retention but also harness the promotional power of your satisfied users, ultimately growing your business. But what more can an exceptional SaaS customer experience bring to the table?

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How to Set Industry NPS Benchmarks and Why It Matters

Lumoa

Net Promoter Scores are always an interesting topic of conversation, and industry NPS benchmarks even more so. A Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction. An NPS is calculated by subtracting the percentage of detractors from the percentage of promoters.

NPS 83
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6 Rookie Mistakes to Avoid in Net Promoter Score Analysis

SurveySensum

A retail company, MagnetHome enthusiastically embraced the Net Promoter Score and started measuring customer loyalty. They gathered all the responses diligently but stumbled into the “Everyone’s-the-Same” trap – treating all scores equally.

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The Importance of Survey Frequency for Effective Feedback Strategies

SurveySensum

This low response rate is more than just a numerical woe – it represents the difficulty in cutting through the digital noise to engage your customers who are burdened with requests for customer feedback at every point. SaaS SaaS Touchpoints When to Conduct the Survey? So, How Often Should You Send Surveys?

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

From lead conversion rates (CVR), click-through rates (CTR), and Net Promoter Scores (NPS), companies use multiple metrics to analyze the effectiveness of their CX strategy. To do so, you need a detailed list of all the potential touch points in the customer journey. But CX very rarely deals in absolutes.

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The Role of NPS in the Banking Industry

SurveySensum

More than often, customers are attracted to banks that value them and offer good service. This is where Net Promoter Score (NPS) comes into play. This CX metric has the ability to gauge customer loyalty and predict business growth. In banking, it is crucial to gauge customer satisfaction and loyalty.

NPS 52