article thumbnail

Three Steps to a Winning B2B Customer Experience Plan

Totango

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 109
article thumbnail

B2B Customer Surveys 101

Lumoa

B2B companies often struggle with common hurdles when it comes to surveying customers. Conducting B2B customer surveys should be an illuminating process, but instead, they become a nightmare that makes you want to tear your hair out. For example, you might send out an NPS® survey to your customers.

B2B 83
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

SaaS Companies: Implement a Product NPS Program in 5 Simple Steps

PeopleMetrics

It has become all too common for B2B SaaS companies to survey their customers once a year through a moment-in-time customer relationship survey, with at least one section addressing the ultimate question of Net Promoter Score (NPS). If you are focused on customer retention, then you need to know the answer to?the

NPS 96
article thumbnail

Introduction to CX 101.

Bill Quiseng

It’s an elective for the B2B or the online/digital industry. This is not a customer service training class. Customer service is what you do for your customers. Customer experience is how your customers feel before, during, and after what you do. Welcome to CX 101. So let’s get started.

CX 78
article thumbnail

3 Trends in CX, High-Impact Customers and PeopleMetrics Update

PeopleMetrics

This embodies the 80/20 principle – that a small % of your customers (20%) account for a large proportion of your sales (80%). That 20% consist of high-impact customers. Yes, 80/20 still applies to them, but the total number of customers are so small, it’s worth focusing on every one of them. Fire away those ad hoc surveys!

CX 90
article thumbnail

Top 15 NBFC Customer Feedback Tools for Effective Feedback Management

SurveySensum

SurveySensum SurveySensum is one of the most lucrative NBFC customer feedback software out there. Launch NPS, CES, or CSAT Surveys – Sign Up for Free 2. Pros Provides great analytical reports that can be easily shared Feedback forms are simple and quick to create Great customer support Cons Bit expensive.

article thumbnail

9 Best Market Research Tools & Software in 2024

SurveySensum

Well, how about I tell you that the whole process of market research can be automated and made simple, saving you a ton of time and energy, and can also help you in customer experience management ? It helps you identify and understand your customer base. Sounds too good to be true? Well, it’s not.