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Building Success: Sales and Customer Engagement Strategies for Manufacturers using CRM

SugarCRM

For enterprises across manufacturing, where sales cycles are complex and customer journeys are long, it is especially critical to develop clear sales and customer engagement strategies to thrive and build long-term success. Customer Data Management One of CRM’s primary functions is to manage customer data.

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Navigating the Road Ahead: Challenges and Opportunities for UK Manufacturers in 2024

SugarCRM

The past few years have proven to be a major crucible for manufacturers worldwide, and the UK has not been exempt from these challenges. However, in the face of adversity, the manufacturing sector has displayed remarkable resilience. CRM software, for example, is helping companies choose which product investments to make.

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4 Ways CRM Software Is Helping Manufacturers Create Operational Resilience

SugarCRM

It’s no secret that the manufacturing industry has suffered greatly from the aftermath of COVID-19. Leading Industry experts are now seeing four key trends that are keeping manufacturers awake at night that must be addressed for organizations to successfully come to speed with new customer and market needs: Embracing digital transformation.

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Why Is CRM Software a Game-Changer When It Comes to Delivering Better CX

SugarCRM

This is achieved by understanding customers’ needs as they research, evaluate, shop for, buy, and use your product or service. Customer Relationship Management (CRM) has emerged as the solution for this customer-first transformation. But modern CRM has come a long way from its more modest beginnings.

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Woodward: Supporting Lifelong Customer Journeys with Sugar and Sugar Sell

SugarCRM

Woodward , an industrial manufacturing company with a history of over 150 years, has always strived to deliver high quality products and excellent customer experiences. Before collaborating with Sugar, Woodward used Salesforce as its main CRM solution. In the end, the manufacturer selected Sugar’s Sugar Sell.

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CX strategist Lynn Hunsaker on putting the customer at the heart of innovation

Intercom

With all this focus on cutting-edge technologies and product innovation, are we embracing the customer experience as a major value-driver, or are we treating it as an afterthought? In today’s fast-paced and competitive business landscape, innovation has become quite the buzzword.

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Four Manufacturing Trends Driving Sales

SugarCRM

The global manufacturing industry is changing rapidly. Driven by the phenomenal pace of technology and ever-increasing customer expectations, modern manufacturing businesses – from producers through to wholesalers and distributors – have had to adapt to a entirely new set of rules. Continued investment in IoT.