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Subscribing to the future with Zuora’s Carl Gold

Intercom, Inc.

Customer acquisition costs are rising , churn is every company’s poison pill, and the competition is relentless. Success in the subscription economy isn’t about having the best product; it’s about having the strongest customer relationships. Listen to the full episode above or get Carl’s key takeaways below.

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15 Customer Retention Strategies for Long-Term Customer Loyalty

Comm100

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

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Survey as a Tool In Improving Retail Customer Experience

SurveySensum

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs.

Retail 52
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Survey as a Tool In Improving Retail Customer Experience

SurveySensum

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs.

Retail 52
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3 Ways To Balance Customer Acquisition and Retention Strategies

Lumoa

You can’t grow your business without expanding your customer base. However, should your marketing budget be more focused on customer acquisition or retention is a tough question and one that will eventually define your growth. Existing customers spend more, buy more often, and act as a rich source of referrals.

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The Metrics That Matter: 13 SaaS KPIs You Should Track in 2023

SurveySensum

How well is your SaaS product performing, especially in terms of SaaS customer retention ? This is why SaaS businesses must focus heavily on retaining customers and ensuring that they keep using their products and services. A low CAC relative to customer lifetime value indicates efficient customer acquisition.

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How Yelp drove down churn by building up customer success

Intercom, Inc.

Kayti argues, “Even in self-service models, there’s a relationship that they’re feeling with your product.” Your connection to your users is the gasoline that fuels the engine of your business. This kind of competing priorities and incentives led to the formation of the Customer Success team at Yelp.

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