ClearAction

JULY 23, 2023

B2B Customer Experience Governance Lynn Hunsaker B2B customer experience governance can generate stronger growth when it’s tied-in to the way that B2B ecosystems work. B2B firms often have dedicated sales teams who pursue strong relationships with customers. Built-in B2B Customer Experience Governance 1.

Government 62

Government B2B CXM Customer Experience 62

Experience Investigators

JULY 20, 2021

Ask team leaders throughout the organization to complete a survey about if and how they’re collecting customer feedback. It can also be helpful at this point to use a customer journey map if you have one. Ask: Are there clear, organizational rules around how, when and what feedback to request from customers?

CX 131

CX Close the Loop Social Media Voice of the Customer 131

Totango

AUGUST 25, 2022

Invite customers who are nearing subscription renewal to participate in customer satisfaction surveys. Extend upsell offers or referral incentives to customers with high satisfaction ratings. Customers using your portal will naturally come across this content, and you also can promote it proactively through emails.

Net Promoter Score 98

Net Promoter Score Customer Acquisition NPS Customer Journey Map 98

ClearAction

OCTOBER 25, 2015

1) Drive significant change in order to drive significant ROI : most customer experience efforts start out with a technology buy, taking cues from vendors about what customer experience managemen t entails. In truth, it boils down to making your company irresistible to customers and prospects.

Customer Experience 88

Customer Experience Customer Experience Management Outlook Customer Journey Map 88

Experience Investigators

AUGUST 9, 2022

Customer experience is so ill-defined in general that it’s easy to think the tools in the CX toolkit are enough to say “we’re doing CX.” The defined mission and strategy helps a cross-functional team get clear on how to prioritize efforts, resources, investments in tools and technology, and more.

CX 52

CX Net Promoter Score CXM Customer Journey Map 52

Customer Bliss

MARCH 15, 2018

I’ve had the pleasure of interviewing customer experience leaders and industry trailblazers who’ve greatly contributed to the field. From detailing customer journey mapping, to assessing the work to be done in their first few months on the job, there’s so much I’ve learned from my guests.

CX 62

CX Customer Journey Map Government Business Growth 62

Kerry Bodine

JUNE 5, 2019

If you’re trying to make a business case that your organization should focus its customer experience investments in post-sales support, then you’d want to create a journey map that compares that part of the end-to-end journey with other high-level phases. And government regulators love that!

Real Estate 54

Real Estate Touchpoint Government Customer Feedback 54

Kerry Bodine

JUNE 5, 2019

If you’re trying to make a business case that your organization should focus its customer experience investments in post-sales support, then you’d want to create a journey map that compares that part of the end-to-end journey with other high-level phases. And government regulators love that!

Real Estate 48

Real Estate Touchpoint Government Customer Feedback 48

Kerry Bodine

JUNE 5, 2019

If you’re trying to make a business case that your organization should focus its customer experience investments in post-sales support, then you’d want to create a journey map that compares that part of the end-to-end journey with other high-level phases. And government regulators love that!

Real Estate 48

Real Estate Touchpoint Government Customer Feedback 48

Intercom, Inc.

MARCH 12, 2020

What hasn’t changed is people’s innate desire to be treated as the valued customers they are while having their problem solved. What has changed, however, is the underlying technology that powers these interactions and, ideally, makes them a lot smoother than the bygone days of toxic hold music. Now here is the potential danger.

Start-ups 164

Start-ups Entertainment Customer Service Artificial Intelligence 164

Lumoa

FEBRUARY 9, 2023

According to Finance Digest , 95% of customer interactions will be managed with AI by 2025. The most important AI technologies, that are relevant for analyzing customer feedback, fall in the area of natural language processing (NLP) and machine learning. Why are your customers turning away from you?

Net Promoter Score 178

Net Promoter Score Customer Experience B2C Social Media 178

SurveySensum

JULY 14, 2020

Head of Customer Experience for UL EHS, Co-Founder of CX Accelerator, and CEO of Officium Labs, Nate Brown is an ICMI Top 50 Thought Leader. He is a Customer Experience Blogger and Speaker and offers expertise in customer journey mapping, a voice of the customer programs, survey process and analysis, employee engagement, and others.

Customer Experience 132

Customer Experience CX E-commerce Social Media 132

Lumoa

MARCH 20, 2018

According to Accenture , 85% of customer interactions will be managed with AI by 2020. The most important AI technologies relevant for analyzing customer feedback fall in the area of natural language processing (NLP) and machine learning. Both groups of technologies can be utilized to make analytics more actionable.

Net Promoter Score 114

Net Promoter Score Customer Experience B2C CEM 114

Lumoa

MARCH 20, 2018

According to Accenture , 85% of customer interactions will be managed with AI by 2020. The most important AI technologies relevant for analyzing customer feedback fall in the area of natural language processing (NLP) and machine learning. Both groups of technologies can be utilized to make analytics more actionable.

Net Promoter Score 64

Net Promoter Score Customer Experience B2C CEM 64

Kerry Bodine

NOVEMBER 15, 2017

You can find more information about their research my blog post entitled Why You Need To Measure Journeys—Not Just Touchpoints. Customer journey mapping tends to be very expensive. Any suggestions or best practices around a journey mapping “light”? There’s no single “best” place to start.

Customer Journey Map 48

Customer Journey Map Contact Center Touchpoint Start-ups 48