Tue.Dec 19, 2023

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5 Creative Ways to Use AI for Sentiment Analysis

Lumoa

Have you ever thought about how some businesses manage to analyze thousands of customer reviews and feedback quickly? The secret lies in the capabilities of AI and its proficiency in conducting sentiment analysis. Customer feedback is a precious resource for understanding what’s effective and what needs improvement. However, manually sifting through and evaluating this feedback can be incredibly time-consuming.

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NGDATA Powers RSM to Deliver Data-Driven Insights for Financial Institutions

NGDATA

RSM and NGDATA have formed a partnership to improve data-driven insights and customer solutions for financial organizations. RSM's FI Insights Platform, powered by NGDATA's IEP, offers tailored dashboards with real-time data for accurate insights and informed business decisions. Source The post NGDATA Powers RSM to Deliver Data-Driven Insights for Financial Institutions appeared first on NGDATA.

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9 Ways to Boost Customer Engagement With Digital Signage Surveys

SurveySensum

Imagine walking into a store and being greeted not just by the usual array of products and promotions but by a vibrant, interactive screen asking for your opinion. It turns out, this isn’t just a novel experience – it’s a highly effective one. Studies have found a staggering 71% of consumers agree that digital signage captures their attention far more than online advertisements.

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Book: Will It Make a Shilling?

MyCustomer Experience

Nicholas Watkis A selection of internationally published articles of observations on practical marketing management that the books don’t.

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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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The World of CRM is Evolving, Are You?

SugarCRM

In this digital age, where the heartbeat of business pulsates through lines of code and algorithms, I believe that Customer Relationship Management (CRM) stands as a testament to the rapidly evolving landscape of market conditions and customer expectations in the tech industry. But there’s no hiding the fact that in this $60 billion dollar industry, something isn’t working, and people are taking notice.

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How cost-effective is your marketing investment?

MyCustomer Experience

CSA-Printstock/iStock It seems to be generally accepted that the main objective of every business is to fulfill its mission or vision.

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52 weeks that changed everything: 2023 on the Intercom Blog

Intercom

Tech revolutions can sometimes be hard to notice at the very beginning, but the arrival of ChatGPT and generative AI over the past 12 months was not so much a tremor as an earthquake, transforming tech and reshaping entire industries. It’s fair to say 2023 was not a mere “turning point” or one of those all-too-common “paradigm shifts” – no, 2023 was one “WTF just happened” moment after another.

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